What is our goal with #ILoveGay to Consumers?
To be the Best Community Hub for all LGBTQ+ social conversations related to a specific region or theme.
What is our goal with #ILoveGay to Businesses? To be the Best Brand to work with when targeting the LGBTQ+ community online, blending influencer marketing, content marketing and social media, as well as traditional online strategies.
How Do We Do It? We find the right mix of curating, retweeting, and liking content, as well as following Twitter users, while staying "on brand". We promote content, including advertisers', at the social media post level, you know, just like an LGBTQ+ influencer would ;-)